Return to site

The Charactistics of a Good Franchisee

Bill Asher

A resident of Los Angeles, Bill Asher is the Co-Chairman and Co-Owner of Vivid Entertainment, a global producer and distributor of adult content. Vivid’s Bill Asher also owns Lucid Entertainment, a company that operates bar and restaurant brands, one of which has been franchised.

The first thing a franchisor should look at in a potential franchisee is capital adequacy. The franchisee should have surpassed the minimum capital requirements to run the business. Good credit is a related factor to consider: it doesn’t have to be perfect, but it should be good enough to qualify for a loan in case one is needed.
The franchisor should also seek a franchisee who is willing to follow the established, proven model of the franchise. Some franchisees with entrepreneurial tendencies believe they should challenge every norm or system. A good franchisee is willing to listen, learn, and enthusiastically apply the franchise model to his or her business.
Good attitude is another major deciding factor. This manifests in a willingness to work hard, a commitment to treating employees and customers well, and openness to the franchisor’s advice and support.

All Posts

Almost done…

We just sent you an email. Please click the link in the email to confirm your subscription!

OKSubscriptions powered by Strikingly